Tipping Point

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Abacus, 2013 - 279 páginas
In this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.

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Acerca del autor (2013)

Malcolm Gladwell, non-fiction writer and journalist, was born in England on Sept 3, 1963. He was raised in rural Ontario and graduated from the University of Toronto, Trinity College, with a degree in History. Gladwell was previously a business and science reporter for the Washington Post and is currently a staff writer with the New Yorker magazine. He is well-known for his many New York Times bestselling books: Blink, The Tipping Point, Outliers, What the Dog Saw, and David and Goliath. His writing is often a product of sociology and psychology with implications for the social sciences and business. Gladwell became a successful public speaker after writing his bestselling books. In 2005, Time Magazine named Gladwell one of its 100 most influential people. Gladwell's most famous quote comes from his book, Outliers; he states that "It takes about 10,000 hours of practice to become an expert..." at any competition or task. Gladwell was appointed to the Order of Canada on June 30, 2011. Gladwell describes himself as a Christian. He was raised in the Mennonite tradition, and wandered away from his Christian roots when he moved to New York, only to rediscover his faith during the writing of David and Goliath and through his encounter with Wilma Derksen. In 2005, Gladwell commanded approximately $45,000 for his speaking fee. His books include: Outliers, Blink, What the Dog Saw, and David and Goliath.

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